Strategy & Sales Planning

The Right Blend of…
Strategy & Sales Planning

Strategy Cube
Alliance has the skilled professionals to build and manage an effective and efficient sales plan. One that makes sense for growth and a balanced fiscal approach.

Key Resources Used:

Current Bump Chart

Pre & Post Promotion Analysis

All Alliance personnel have “fingertip” access to sku level data to see and calculate our promotional effectiveness.


Trade Spend

A proprietary planning tool that both “Plans and Actualizes” trade plans retailer by retailer across the entire country.