Alliance Sales and Marketing teamed up with Arengail Samarita from Unreal Snacks to bring relief packages to frontline workers in New York City and surrounding areas during the pandemic. What started as a small project to show gratitude, grew to become a large initiative.
Michelle Porter, the Retail Sales Specialist at Alliance, reached out to numerous food and beverage clients to see if they would like to participate. All the brands that participated in the project provided ample amounts of product to donate. Through these efforts, we were able to help distribute 200 care packages to healthcare workers through the New York City Metro and Northern New Jersey.
Watch the video below for a behind-the-scenes view:
Thank you to the following brands for contributing to this initiative:
