Maximize your impact in the Consumer Packaged Goods (CPG) industry by attending the top trade shows in 2025. Whether launching a new product or refreshing your brand, these events provide a powerful platform to connect with buyers, press, and industry peers across the U.S. Each of these trade shows offers unique insights and networking opportunities, making them invaluable for brands looking to grow within the CPG industry in 2025.
Here’s a guide to the key CPG trade shows that can help take your business to the next level in 2025:
Winter Fancy Food Show: Las Vegas, NV | January 19 – 21
This three-day show offers a prime opportunity for specialty food professionals to connect. With countless sampling opportunities, educational sessions, and networking moments, the Winter Fancy Food Show is a great place for brands to showcase their innovations.
UNFI Spring and Summer Show: San Diego, CA | January 21 – 23
Held over three days, this UNFI event highlights an extensive range of natural, organic, and gourmet products. Attendees gain insight into new trends, from sports nutrition to specialty foods, all while networking with buyers and suppliers.
KeHE Summer Show: Phoenix, AZ | February 4 – 5
This two-day show in Phoenix showcases a vibrant mix of gourmet, ethnic, and specialty foods. KeHE’s Summer Show offers an insider’s look into emerging products and sustainability trends, catering to brands that wish to make an impact on specialty buyers.
UNFI Spring & Summer Show: Orlando, FL | February 10 – 12
Taking place at the Coronado Springs Resort, this three-day UNFI event is ideal for brands seeking exposure. From organic foods to specialty supplements, attendees can explore diverse product categories while meeting industry experts.
Expo West: Anaheim, CA | March 4 – 7
Expo West is a four-day event renowned for featuring natural and organic lifestyle products. Brands looking to make an impression on national retailers and learn about upcoming trends find this event indispensable.
NFRA Executive Conference: Tempe, AZ | April 6 – 9
Held over four days, the NFRA Executive Conference brings frozen and refrigerated foods professionals together. Attendees engage in in-depth discussions on industry topics, business growth, and networking with top executives.
WAFC Annual Convention: Palm Desert, CA | May 3 – 7
This five-day event unites the food industry through education and leadership, offering retailers, suppliers, and manufacturers an opportunity to network and stay updated on market trends.
Sweets & Snacks Expo: Indianapolis, IN | May 13 – 15
This three-day expo showcases the latest confectionery and snack innovations. Perfect for candy and snack enthusiasts, the Sweets & Snacks Expo highlights new flavors, trends, and insights from leading experts in the field.
KeHE Holiday Show: Chicago, IL | June 11 – 12
This two-day show is a haven for brands eager to present their products to top buyers and brokers. Featuring natural, organic, and specialty products, the KeHE Holiday Show is a crucial event for brands looking to expand their reach.
Summer Fancy Food Show: New York, NY | June 29 – July 1
Over three days, the Summer Fancy Food Show is a fantastic venue for networking, learning about market trends, and exploring specialty food products. Attendees can sample products across various categories and forge valuable connections.
UNFI Holiday & Winter Show: Las Vegas, NV | July 15 – 17
This three-day event in Las Vegas provides the perfect backdrop for brands preparing for the holiday season. Attendees can explore product innovations, in-store merchandising tactics, and connect with key industry contacts.
CFIC Annual Convention: Myrtle Beach, SC | July 20 – 23
The 21st Annual CFIC Convention is a three-day event that takes place in Myrtle Beach, offering an opportunity for brands to connect with companies.
UNFI Holiday and Winter Show: Uncasville, CT | July 29 – 31
Held at Mohegan Sun, this three-day show serves the Eastern U.S., bringing together suppliers and brands to strategize and network ahead of the holiday season.
Newtopia Now (Prev Expo East): Denver, CO | August 20 – 22
Newtopia Now, a three-day event, is a hub for brands, buyers, and changemakers to engage in sustainable practices and celebrate innovation. With the event divided into themed “neighborhoods” like Thrive, Regenerate, Represent, and Glow, attendees can explore the curated themes of nutrition, sustainability, and wellness, and related activations.
NFRA Convention: Orlando, FL | October 18 – 21
This four-day NFRA event goes beyond the typical convention, offering brands a chance to connect directly with major companies through presentations, one-on-one meetings, and dynamic networking sessions.
To grow your business further, reach out to Alliance here at our website. Schedule a meeting with us at one of these shows today and learn more.
